How Immigration Law Firms Can Maximize Their ROI with Bilingual PPC Now
February 1, 2021
2020 was a strange and challenging year for all businesses, including law firms. 2021, however, is here and brings hope and potentially positive changes for attorneys handling Immigration cases. Expectations are high with the change of administration, as Joe Biden takes over from Donald Trump. What does it mean for Immigration law firms, and how […]
A Study on Car Accidents and PI Google Ads Amid COVID-19
January 24, 2021
2020 is a year that will leave its mark on the US and humanity in general as it was dominated by the COVID-19 pandemic and all its effects. One of these effects was seeing fewer, to no, people on the streets and a minimum amount of car traffic. That had consequences for Personal Injury law […]
5 Ways To Improve your Law Firm’s Google Ads Campaigns in 2021
January 18, 2021
Google Ads can be one of the smartest investments, yielding the highest ROI for law firms. They are not a set-it-and-forget-it strategy though, as they require thorough research, careful analysis, and proper execution in every step. What is the top make it or break it tips for law firm Google Ads in 2021? Whether you […]
Content Repurposing Strategies For Law Firms
January 13, 2021
Creating unique and original content for your law firm is always a top priority. Is it enough though to get you the results you were looking for when you decided to invest in it? Getting your assets in front of your target audience should be among your ultimate goals, and today we’re going to look […]
Digital Marketing Strategies for Low Bono Cases
December 22, 2020
Law Firms often don’t concentrate on the Low Bono cases, leaving room for the legal vertical disruptors. On the other side of the coin, multiple potential clients with smaller cases are afraid to get in touch with Law Firms. The question that arises here is if there is value for Attorneys in this increasing niche. […]
December 2020 Google Core Update and Its Impact on Attorney Marketing
December 13, 2020
Editor’s Note: This post was originally published on December 13th, 2020, and was updated on June 9th and July 7th, 2021 for accuracy and comprehensiveness. On December 3, 2020, Google launched its latest core algorithmic update. After the ones that happened in January and May, this is the third in 2020, and as we are […]
2021 Law Firm Digital Marketing Trends
December 13, 2020
No matter how unpredictable and unpleasant 2020 has been, marketing for Law Firms never stops. 2021 is approaching, and it brings light at the end of the tunnel. If you want to be ready for the arising opportunities, you need to start looking at the untapped potential. In the past couple of weeks, we looked […]
The Impact of COVID-19 on Bilingual Workers Comp PPC – 2
December 7, 2020
Amid COVID-19, we’ve all seen our lives change in every possible way that we couldn’t have predicted. The pandemic has inevitably affected Law Firms in every practice area, among them those that handle Workers Compensation cases. What’s its impact, though, for WC Attorneys investing in Pay Per Click? A few months ago, in August, we […]