Google Analytics 4 for Law Firms: What You Need to Know
August 12, 2022
If your law firm owns a website, you will want to know how it is performing for Search Engine Optimization (SEO) and marketing purposes. To increase your website engagement, you will need to understand your audience like the palm of your hand. Google Analytics can help you do just that.
Latino? Latinx? What term lawyers should use
July 25, 2022
If you want to break into the Hispanic market but don’t know how to refer to them, follow our guide to increase your law firm’s clientele.
How the May 2022 Google Core Update can Affect your Law Firm’s Website
July 22, 2022
Google’s most recent improvements to its Search algorithm were successfully completed on June 9, 2022. Has it impacted your law firm's website ranking?
Google Marketing Live 2022: Takeaways for your Law Firm
June 20, 2022
One of the most important digital marketing events of the year took place on May 24. As we re-imagine digital marketing and follow new trends, it’s important to know what the biggest digital platform has to offer law firm.
Radio Advertising for Lawyers Still Works… and Very Well
April 7, 2022
Although radio marketing may no longer be ideal for every professional, if you’re an attorney (particularly one marketing to the Hispanic/Latinx market), radio can still be an effective tool. Now may actually represent an ideal time to place a greater emphasis on radio marketing.
What Attorneys & Law Firms Need to Know About the Metaverse
April 3, 2022
To understand this trend, you must first understand what the metaverse is, and what differentiates it from the internet landscape with which we’re already familiar. This overview will provide a general explanation, while also covering how law firms can leverage the metaverse to attract more clients.
5 Attorney Digital Marketing Trends You Need to Know in 2022
April 1, 2022
It’s important to familiarize yourself with attorney digital marketing best practices if you wish to thrive. That said, attorney digital marketing trends are always shifting. Strategies that yielded results a couple of years ago might not be as effective today.
5 Tips for Law Firms Marketing to Hispanics in 2022
December 30, 2021
To be successful at marketing to the Latinx community in 2022, there’s no need for wild predictions. The facts below don’t lie. And using those facts to communicate better can make a significant impact on your Spanish marketing strategy. You may be surprised at the results if you start getting these things right: What Is […]